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Fuzu

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Business Development Manager

Dragnet Solutions Limited

Lagos,Nigeria

Closing: May 30, 2024

13 days remaining

Published: May 15, 2024 (2 days ago)

Job Requirements

Education:

Work experience:

Language skills:

Job Summary

Contract Type:

Requirements

A Bachelor’s Degree in Marketing, Media, Communications, or any related field
10 -15 years’ experience in marketing, advertising, and lead generation
Proven record of success in business development roles within the Oil and Gas industry
Exceptional understanding of brand development and marketing and advertising
Strong networking abilities and existing relationships within the Oil and Gas community
Working knowledge of Microsoft Office suite
Excellent analytical and quantitative skills, with very strong understanding of web analytics, and marketing analytics
Proven, hands-on experience deploying, managing, and optimising ad campaigns
A strong understanding of marketing automation, CRM, lead scoring, segmentation, revenue attribution and ROI
Creativity and commercial awareness
Excellent written, verbal, and visual communication skills
Strategic thinking and problem-solving skills, with the ability to develop innovative solutions to meet client needs
Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively

Responsibilities

Requirements

A Bachelor’s Degree in Marketing, Media, Communications, or any related field
10 -15 years’ experience in marketing, advertising, and lead generation
Proven record of success in business development roles within the Oil and Gas industry
Exceptional understanding of brand development and marketing and advertising
Strong networking abilities and existing relationships within the Oil and Gas community
Working knowledge of Microsoft Office suite
Excellent analytical and quantitative skills, with very strong understanding of web analytics, and marketing analytics
Proven, hands-on experience deploying, managing, and optimising ad campaigns
A strong understanding of marketing automation, CRM, lead scoring, segmentation, revenue attribution and ROI
Creativity and commercial awareness
Excellent written, verbal, and visual communication skills
Strategic thinking and problem-solving skills, with the ability to develop innovative solutions to meet client needs
Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively

Provide leadership and guidance to the Business Development division and foster a culture of collaboration, accountability, and continuous improvement
Develop, propose, and execute strategies for the branding, marketing, and advertising of the company’s services
Manage both digital and non-digital marketing sections of the company’s business
Manage the company’s social media channels and drive engagement levels on said media
Develop innovative marketing campaigns for publication on digital platforms (social media, website etc.) with an estimated budget for implementation
Use Search Engine Optimisation to identify and utilise successful digital marketing methods
Evaluate the company’s target clients to identify the social media channels that would provide the best opportunities for customer engagement
Monitor data analytics to keep management aware of the company's progress in improving digital marketing
Conduct extensive market research to identify trends and effective marketing strategies
Prepare and manage monthly, quarterly, and annual budgets for the Business Development division
Ensure the consistency and strength of the company’s brand message across all marketing channels and efforts.
Identify and pursue new business sector opportunities within the oil and gas industry by sourcing potential leads, relevant Requests for Proposals (RFPs), and tenders.
Lead the negotiation and closing of complex sales deals, ensuring alignment with company objectives and financial targets.
Stay abreast of industry trends, competitive landscape, and emerging technologies in marketing and advertising to identify opportunities for innovation and differentiation.
Develop and maintain strong relationships with existing clients, serving as a trusted advisor and strategic partner to drive customer satisfaction and retention.
Analyse market data, sales performance metrics, and customer feedback to identify improvement areas and optimise business development strategies.

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